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Volkswagon: The Force

2.02.2011 | 0 Comments

Great new commercial from the people at Deutsch LA for the new Volkswagon Passat. The ‘Darth Vader’ in training is running around the house testing his powers out only to find he still has some work to do, but is able to get a boost of confidence from the all new 2012 VW Passat. Great spot! See VW’s new Beetle teaser commercial after the jump.

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DDB Canada’s clean sweep continues.

1.25.2011 | 0 Comments

Strategy Magazine Feb CoverAfter nabbing its second consecutive Agency of the Year title, DDB has also made a repeat performance with Strategy’s Annual Report Card. This report tracks the performance of top creative shops from across the country at the most prominent local and global award shows. Since the inception of the report almost 20 years ago, DDB has been at the top of the heap 11 out of 19 times.  Scooping up hardware in 11 out of the 15 shows in 2010, DDB’s haul includes a Silver Lion at Cannes, Best in Integrated and Gold in Digital at the CMAs, two Golds at the ADCC Awards, and the list goes on.  With an impressive 97 awards under its belt this year, the agency received accolades for its long list of stand-out campaigns including Unilever Knorr Sidekicks’ “Salty” campaign, Canadian Cancer Society’s passionate “Join the Fight,” Canadian Tourism Commission’s “Locals Know” and Subaru’s “Get out More.”

Read the full article and see the results at Strategy Magazine.


Top 5 Golf Commercials

1.06.2011 | 1 Comment

In honor of the start of the 2011 PGA Tour I have compiled my favorite golf commercials. I look forward to this season and although I love Tiger’s fall from grace, I hope he can compete again this year. My guess is that he wins 1 major and at least 3 tournaments. Here’s hope that Mike Weir get’s back to the top of the leaderboard too! Hit the jump to view all commercials. They are in no particular order.

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The Ralph Lauren 4D Experience

11.12.2010 | 0 Comments

On November 10 Ralph Lauren used advanced video mapping technology projected onto the façade of the designer’s flagships in New York and London to create an enormous “four dimensional” display celebrating the 10th anniversary of RalphLauren.com. The groundbreaking Ralph Lauren 4D extravaganza, which mesmerized thousands of onlookers, combined technology, art, fashion, music and fragrance into a truly innovative experience, and also celebrated the launch of Ralph Lauren e-commerce in the UK. Fifteen vignettes unfolded into a seven minute visual journey through the world of Ralph Lauren. Click the jump to see the behind the scenes video on how they did this.

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Pure Performance – The 2011 Subaru WRX STI

10.28.2010 | 0 Comments

Pure Performance - 2011 Subaru WRX

See what happens when the pure performance of the 2011Subaru WRX STI powers a commercial. DDB Canada and Subaru have teamed up to bring you an amazing animation that is created a 2011 Subaru WRX STI speeds past a series of illustration on a fence 1km wide. The illustrations come together to create the animated commercial we see below. Great stuff! Hit the jump for the behind-the-scenes extended version to see how they made the video.

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